TB Persona: Simplifying Policy-Based Access

TB Persona simplifies access management (PBAC & ABAC) for the users and administrators, enabling fluid navigation across different roles and access levels, reducing complexity, and enhancing security.

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What is a persona

Understanding TB Persona

A persona in TrustBuilder Persona is a user’s digital identity with specific roles or attributes. Unlike traditional systems, TB Persona lets users switch between multiple personas using a single set of credentials.

TB Persona extends Identity Governance and Administration (IGA) to external identities for B2B, B2B2E, and B2B2C. It offers a unified platform to manage users from different constituencies, addressing lifecycle management and joiner-mover-leaver scenarios that often cause back office and audit headaches.

Organizations can implement tailored access controls and customize identity logic, such as MFA orchestration, based on persona type.

BENEFITS

Navigating Role Complexity

Streamlined Access

Reduce complexity by allowing users to manage multiple personas through a single profile, eliminating the need for separate credentials for each role.

Enhanced User Experience

Enable users to maintain one set of credentials for all personas, facilitating Single Sign-on (SSO) and improving overall user satisfaction.

Decreased Administration

Simplify administrative tasks by implementing a policy-based approach to access control, minimizing the need for manual role assignments and user management.

Self-Service Capabilities

Customize the attributes for each persona type, allowing end users to supply attributes corresponding to their persona type, fostering greater autonomy and customization.

Improved Security

Mitigate the risk of role abuse and unauthorized access by enforcing strict access controls and deactivating unused personas, enhancing data security and compliance.

Cost Savings

Reduce IT costs associated with maintaining multiple accounts and managing user access, leading to operational efficiency and resource optimization.

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TB Persona powered by TrustBuilder.io

Discover TB Persona, as part of TB Access Manager in TrustBuilder.io platform, a unique product that changes the game in Access Management.

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USE CASES

Scenarios for TB Persona

Third-Party Access

Facilitate access for external collaborators using existing credentials, reducing administrative burdens and maintaining security.

Joint Projects Collaboration

Simplify collaboration between companies with unified profiles, boosting productivity and minimizing IT expenses.

Caring Proxy Management

Delegate account tasks to trusted individuals securely (layers, family members, etc.), ensuring privacy and effective delegation.

Working with Brokers

Empower brokers to access tools and resources as resellers, enhancing collaboration and data security while minimizing the need for separate accounts.

Guest Access Management

Manage guest access securely with limited rights assigned to guest personas, ensuring access only to necessary resources during their visit.

Supplier Portal

Facilitate supplier interactions with a dedicated portal where vendors can access relevant resources and information based on their assigned personas.

User Onboarding

Simplify user onboarding with temporary personas, minimizing security risks and administrative tasks while ensuring efficient access fulfillment.

Multi-Persona Authentication

Enhance user experience and productivity by allowing employees to use one set of credentials for different roles they assume.

Frequently Asked Questions

Find your answer to common questions on our product.

What is TrustBuilder’s TB Persona?

TB Persona, as part of TB Access Manager in TrustBuilder.io, is an advanced access management solution that allows users to embody multiple digital identities, known as personas, within an organization. It streamlines authentication and authorization processes by enabling seamless switching between personas using a single set of credentials.

How does TB Persona enhance security?

TrustBuilder’s Persona enhances security by implementing policy-based access controls tailored to specific personas, tasks, or responsibilities. This ensures that users have the appropriate level of access privileges based on their roles within the organization, reducing the risk of unauthorized access and data breaches.

Can TB Persona integrate with existing identity systems?

Yes, TB Persona is designed to easily integrate with existing identity systems and external identity providers. This allows organizations to leverage their current infrastructure while enhancing access management capabilities with multi-persona authentication and policy-based controls.

How does TB Persona simplify user management?

TrustBuilder’s Persona simplifies user management by empowering users to manage their personas and access rights through an intuitive self-service portal. This reduces administrative overhead and empowers users to take control of their digital identities, enhancing efficiency and user satisfaction.

Can TB Persona support multi-tenant environments?

Yes, TrustBuilder’s Persona is highly adaptable and can support multi-tenant environments by providing dedicated access controls and policies for each tenant or organization. This enables secure and efficient access management across diverse user groups and organizational structures.

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