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Engage your customers

Make it so user-friendly for customers to access your digital channels that they keep coming back. Give them a great customer experience by allowing them to log in with their social identities and apply step-up authentication as they request access to sensitive data or make transactions.

Mitigate risk by checking external authoritative sources, and gather more knowledge on your customers by progressive profiling, enabling you to offer more personalized services. Take care of consent registration and consent management to stay on the right side of compliance.
Check out all our capabilities to attract and retain customers.


Access orchestration

Orchestration is at the heart of any Identity and Access Management (IAM) system. All requests for access to applications or resources pass through the orchestrator. This allows us to provide a seamless user experience as far as identity, authentication and access control is concerned.

Adaptive authentication

Combine a friction-free user experience with optimal security. Offer your user the authentication solution that suits their phase in the customer journey and takes into account their location, device reputation or the value of a transaction.

Consent enforcement

Don’t limit yourself to simply asking users for their consent. Ensure that your entire organization adheres to regulations like GDPR by enforcing compliance through strong policies throughout the consent lifecycle. As a European IAM vendor, TrustBuilder knows and enforces all legislation on privacy. Ensure end-to-end compliance when sharing personal data with external applications. By using TrustBuilder, you provide users with the peace of mind that their data are in safe hands and consents are adhered to.

Consent management

Ask users for consent to store and share their data. Allow users to give and revoke consent upon onboarding. Make it easy for users to manage their own consent in a self-service portal. Give users control over their data: allow them to decide what personal data are stored in your user database and what attributes are shared with Identity Providers (IdPs) and applications. As a European IAM vendor, TrustBuilder attaches great importance to compliance with all privacy regulations, both European and local regulations, throughout the consent lifecycle.

Contextual authentication

Understand the context (IP address, time, location…) of the user. Take that context into account before granting them access to resources or applications. Adapt the security policy that you apply to the context and the sensitivity of the data users want to access. Use the appropriate authentication method based on that context to reach the appropriate level of security without compromising customer experience. Allow passwordless authentication, Federated Identification and Single Sign-on to give users a basic level of access and apply adaptive authentication, but only when necessary.

Document verification

Be 100% sure of a person’s identity by complementing official documents with biometric verification.

Federated identification

Allow users to use a third party as an Identity Provider. Let users move between systems quickly and securely, enhancing customer experience. Improve security and ease administration by trusting the identity credentials assured by a partner company or domain.

Fine-grained authorization

Protect your resources by applying strong but flexible policies that define user’s rights. Use attributes to refine the levels of authorization for users. Collect data from internal and external resources to enrich the policies that power authorization. Allow multiple user conditions to decide on the authorization of users. Provide access based on contextual authentication. Enhance user experience by hiding the complexity to the consumer.


Combine the burden of applying regulations with a better profiling of your customers. Take all necessary precautions to comply with rules about PSD2, Know Your Customer (KYC), Anti-Money Laundering (AML)… Increase the knowledge about your customer to detect risks and gain more insights on customer behavior. Capture and store user attributes to minimize fraud and deliver a better personalized experience. Increase customer experience by asking for extra authentication or authorization only when needed. Connect with external services to verify user information.

Multi-factor authentication

Offer your customers a high level of comfort when accessing your applications. Add authentication factors for extra security and greater user experience. Provide deviceless, passwordless and effortless authentication to secure user accounts.


Allow users to register their information as easily as possible, to make onboarding seamless. Store their contact details in whatever database you want to use and ensure privacy by letting users give and revoke consent. Use self-service mechanisms to empower consumers to keep their information up to date and manage their preferences.

Persona Selection

Allow your users to use just one profile for any persona they assume. Whether they want to connect as an employee, a customer, a partner, or an external contractor, let them use one profile rather than having to use different credentials, depending on their persona. Reduce administrative costs by switching from role-based access control to a policy-based approach.

Policy enforcement

Use policies to determine what resources users get access to. Retrieve internal and external data to enrich the intelligence used in your policies. Use contextual information to eliminate risk and detect fraud. Only request extra information from customers when they access more sensitive data or if they want to make payments above a certain threshold. Design workflows to increase security, faster go to market and increase return on investment.

Policy information broker

Augment the user journey in your access management flow with TrustBuilder’s Policy Information Broker. The PIB allows you to connect to any application or database and draw conclusions based on external data. It can do complex calculations and derive properties of a user with relevance for access control. The outcome can then be used to execute a workflow, e.g. to take access decisions or to enrich user profiles.

Risk-based access

As the number of threats is rising, organizations need to step up their efforts in only allowing those users access that are verified. Risk-based access provides an extra level of security by analyzing user behavior and requiring extra information when necessary.


Allow users to use a third party as an Identity Provider. Let users move between systems quickly and securely, enhancing customer experience. Improve security and ease administration by trusting the identity credentials assured by a partner company or domain.

Single sign-on

Grant users access to different applications without the need to reauthenticate for each application. By making it as secure, easy and seamless as possible to onboard and log into applications, you will improve customer experience and enhance user productivity.

Web/mobile interaction

Make your web and mobile applications easily accessible to your customers or employees. Define what authentication methods you want to apply and let TrustBuilder handle the technical details of it. Use our predefined workflows to enhance customer experience and eliminate risk. By white labeling our solutions, you can transparently integrate them into your existing customer portals. Reduce your development efforts by using the APIs that TrustBuilder delivers.